The12Project / December – Cherish
Nala Luna Diagouraga
Ligne Blanche Paris
Is blood thicker than water?
Theme: The Family
The12Project Cherish film explores the dark side of the family with a particular focus on the interplay between societal expectations and the need to present a polished façade of our kin. In a society obsessed with filtering reality to render it more aesthetic and at a time of year where keeping up appearances reaches a climax, we have sought to tackle the picture-perfect representation of the family. No family is perfect and the family we choose is of no less importance than the one we are born into. Whether yours closely resembles the idyllic, airbrushed one on the cereal packet or not, we implore you cherish those you choose to call family.
The12Project introduces fashion designers’ creation through online videos and editorials. Every month, The12Project discusses a theme. Each one explores its own way to deliver a symbolic and unique message you can discuss. At the end of a 12 months-cycle, the 12 videos will merge to give birth to a new 12-minute movie. This final short movie will be exhibited with its editorials in Fashion and Video Art Festivals around the world and during an exhibition in March 2016.