TORONTO, ON – Redwood Classics, Canada’s leading boutique manufacturer of promotional and retail apparel has teamed up with iconic Canadian clothing brand, Preloved to save hundreds of thousands of sweaters, shirts and unused promotional stock from landfills. Aptly named Redwood Classics x Preloved, the line breathes new life into old duds by deconstructing and re-imagining pieces into unique, sustainable branded merchandise.
Meticulously treated prior to production, each carefully curated complementary vintage fabric is selected for uniqueness and style. Combined with Redwood Classics’ incomparable fleece, the Redwood Classics x Preloved collection mitigates waste, sustains a domestically produced ecosystem and tells a story.
Handmade in Toronto, the award-winning collection has already been embraced by some of Canada’s top corporate brands. “The reception of this collaboration has been unprecedented,” said Kathy Cheng, Founder of Redwood Classics Apparel. “For environmental and brand protection purposes, companies want to know that their unused promotional apparel isn’t going into the abyss. We can proudly say that all of our products are made right here on Canadian soil. Not to mention, this is a completely outside-the-box take on corporate apparel. Each piece is tailored and timeless, so when they’re branded, they create the ultimate marketing solution.”
Just in time for the holidays, Redwood Classics x Preloved is bringing back its sustainable and eco-friendly Ugly Holiday Sweater collection. The made-in-Canada collection is handcrafted by a team of highly skilled textile professionals providing a sustainably unique way to re-purpose unwanted sweaters into one-of-a-kind, eco-friendly items including mittens, hoodies, scarves and pillows.
“Redwood Classics x Preloved strikes the perfect balance between art and technology,”added Julia Grieve, Founder of Preloved. “Consumers want to know where their clothing is made; they want to enjoy responsibly.”